Inspired by Nature, In Search of Life Unbound

Modern life’s pace intensifies our longing for nature. While urbanisation pulls us indoors, outdoor furniture expands our horizons, inviting us into sunlight, open skies, and earthly beauty.

Spanning 1,000 square meters indoors and 2,000 outdoors, this design dissolves the boundary between inside and out. Raw granite and vibrant ceramic sand introduced indoors create a cohesive visual and tactile system, echoing natural tones and organic connections.

01 · Overview

Merging Futurist Vision with Raw Texture, Echoing the Majesty of Dune Landscapes

Architectural forms trace gentle curves shaped by wind and sand. Each bend departs from rigid convention, blending rough, natural textures with flowing arcs. This dialogue merges the earth’s primordial spirit with a fluid, poetic design language.

The showroom’s layout recalls the sweep of dune landscapes, with undulating heights and hollows shaping a valley-like terrain. Flowing lines, inspired by dune contours, unify the space. Beyond their aesthetic form, these curves guide the eye and dictate one’s journey through the showroom. Avoiding straight, level routes adds surprise and unpredictability, prompting visitors to change direction as though navigating real desert sands.

Ceramic Sand and Granite: A Subtle Expression of Natural Textures

Authenticity prevails over adornment, embracing raw textures. Soft beige ceramic sand and grey granite form a layered, desert-like palette of understated elegance and calm. Polished ceramic sand lends gentle, dune-like curves, while granite’s untamed solidity grounds the space with earthbound strength.

High-temp ceramic sand: Coloured ceramic sand uses ceramic-based granules fired at 1,000–2,000°C. The intense heat treatment loosens the internal structure of each grain and allows better absorption of emulsions to form a superior paint coating.

Eco-friendly and non-toxic: All raw materials and emulsions meet environmental standards, containing no harmful substances such as formaldehyde or benzene. The materials do not release hazardous gases and ensure a healthy, safe environment for both living and working.

Renewable resources: The primary ingredient of coloured ceramic sand is ceramic granules, derived from readily available natural components like clay. Ceramic sand can be sourced through recycling ceramic fragments, reducing the reliance on new mineral extraction. Over time, this renewable supply helps maintain resource stability and lessens dependence on non-renewable materials.

02 · Spaces

To showcase HiGold’s outdoor furniture, the indoor showroom draws on nature’s cues. Dune-like curves and outdoor materials blend with a forward-looking aesthetic. Products are grouped by attributes, and lighting mimics natural sunlight and shadow, creating an outdoor feel. In this space, the furniture’s comfort and ease embody HiGold’s ideal outdoor lifestyle.

Tree-Shaped Zone

Wood is widely used, its natural grain and warm tones reflecting a tree’s living rhythm. Solid wood frames and stout branches hang from the ceiling like trunks. Special treatments give the dark wood a heavy, deeply textured quality that accentuates a grounded, earthy stability.

Tunnel Entrance: A Primal Invitation

Stepping into the tunnel, carved granite walls form gentle, rounded surfaces. Under shifting light, their grain and curves curate a mysterious, otherworldly atmosphere, as if drawing visitors into a hidden lair beneath the dunes.

Lighting sets a cinematic, dune-like tone. It shifts from dawn’s soft orange-red glow to midday’s bright whites and dusk’s warm golds. At times, lighting softens and diffuses, hinting at drifting sand and subtle weather changes, immersing visitors in the evolving moods of a desert landscape.

Indoor Showroom: A Mirage in the Sands

Inspired by the fluid curves of dunes, the showroom blends raw, earthy textures with graceful arcs. The result is an environment that feels like a relaxed vacation retreat. Here, each piece of outdoor furniture is displayed as if discovered on an unhurried desert holiday, allowing visitors to appreciate the products’ comfort and character in an atmosphere that encourages lingering.

Abundant natural light infuses this space with life. Through clever spatial planning, sunlight guides visitors along their path and accentuates the dune-like textures. This approach ensures the outdoor furniture is presented in a way that resonates with the feeling of being surrounded by nature’s own artistry.

Glass Bricks: Threads of Light

Glass bricks, with their modern and refined sensibility, serve as a bridge between nature and contemporary elements. Their crisp geometry and smooth surfaces stand in vivid contrast to the dunes’ organic contours, introducing a visually dynamic tension that enriches the space and balances its style. Functionally, glass bricks soften incoming light, recalling the gentle, diffused glow of an overcast morning or a fine mist at dawn. The result is a serene, dreamlike atmosphere.

Outdoor Exhibit: Pine-Shadowed Isle

The Interstellar Headquarters’ landscape appears as a floating island. At its center, towering pines stretch their deep-green limbs, mirrored on the water’s surface. Outdoor furniture nestles among them, inviting visitors to sit and gaze up into green branches and endless sky.

Sustainability

Here, nature’s strength and grace meet timeless craft and a future-forward design ethos. Even amid technology, nature inspires and blends into modern life. This setting reminds us that progress must respect and preserve our world. Visitors depart with not only a new view of outdoor furniture, but deeper reflections on nature’s future and a renewed longing for a more harmonious life – an enduring testament to this space’s value and influence.

Client
HIGOLD

Location
Shunde District, Foshan, Guangdong, China

Area
1,115 m² indoor
1,530 m² outdoor

Completion Date
2024.10

Architecture
Pininfarina Architecture

Design Firm
E Studio

Lead Designer
Fan, Junjian
Zhou, Xuanzhuo

Design Team
Liu, Shuqi
Fang, Guiyun
Huang, Chenxi
Zhou, Jing

Photographer
WM Studio